
- Why do we exist?
- What is our purpose?
- What's important to us?
- What are our values?
- Which things are non-negotiable?
Essentially these are the things that connect the people within an organisation, with one another and the organisation itself.
An articulation of the essence of an organisation is never easy. However, a shared understanding of purpose and the things at the core is vital - it is normally this essence which we are seeking to sustain!



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